Juico, the first detox juice brand in Turkish wellness market. The brand has become a big hit right after its launch and continues to dominating the market.
After long years being in the market, Eti Browni was in need for novelty and relaunch. In order to meet this need the cake was covered with chocolate to offer ‘intense’ flavour which inspired the new variant's name Eti Browni Intense. The product and the brand have become a phenomenon among women short after the relaunch.
Eti Crax @kntn was marketed to sell only in school canteens. To emphasize this characteristic and embrace teenagers connected life style we choose a brand name that speaks from their language. We shortened “at canteen” (in Turkish kantin) to @kntn.
OnaltiDokuz residential buildings embrace wide panoramic view of Istanbul city at every floor. Therefore we have focused on this unique feature and got inspiration from its location and named after screen size Sixteen: Nine.
Vakifbank was the first bank that had started credit and debit card payments on taxis in Turkey. The name TaksiPos brings the two characteristics of the service together. Not only it eased the payments but also helped to track traffic routes, to get news headlines, exchange rates and location&event info.